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Nov 27, 2018
1 min

#5Tweets: Rachel Haley, Global Connections Strategy Lead, Airbnb

With a wide ranging partnership portfolio that includes Audi, Disney, and National Geographic, Rachel Haley provides insights into how Airbn

19 views0 comments

Nov 27, 2018
4 min

Taking His Shot: Paul Rabil Shakes Up Pro Sports

If the definition of insanity is doing the same thing over and over again and expecting different results, Paul Rabil looked at the MLL and

71 views0 comments

Oct 8, 2018
1 min

#5Tweets: Pat LaCroix, Head of Global Media and Sponsorship for Bose

The iconic audio equipment manufacturer has a comprehensive partnership with the League and all 32 of its teams, a mammoth investment that m

28 views0 comments

Oct 5, 2018
5 min

Cannabis on Deck for Sports Marketing

Is cannabis the next big category for sports marketers? Before we answer that one, a quick review of the market is in order. A recent...

176 views0 comments

Aug 14, 2018
1 min

#5Tweets: Bank of America SVP Global Sponsorship Charles Greenstein

Charles Greenstein, SVP Global Sponsorships, Bank of America We're not saying Bank of America's Charles Greenstein threw the gauntlet in...

26 views0 comments

Aug 13, 2018
4 min

True Confessions of Sponsorship Decision Makers

To encourage frank (ok, blunt) responses, all the participants were guaranteed anonymity.

493 views0 comments

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